The repurposing of
otherwise original content is certainly a feature that penetrates all forms of
media, whether unconscious or overt. Films, for example, may include homages to
past directors in the form of imitation, be it the recreation of some signature
shot or a reference to a well-known scene or sequence. Tropes are commonly
recycled amongst all forms of storytelling, Hollywood films especially. The most
immediate example that comes to mind is the arrogant but irreverently funny
superhero archetype typically featured in Marvel films. Collages often
incorporate elements of other works in an attempt to convey an idea wholly
unique, while Internet culture has chosen the image macro as its shared form of
humor.
This trend
certainly does not evade music either. The practice of sampling and
interpolation in recent years have become mainstays in many popular music
genres, including pop, hip-hop and some sub-genres of electronic music. And
yet, compared to other mediums, I feel repurposing in this realm is
disproportionately admonished. Purists reckon that music should be entirely
self-composed, while advocates for musical acts that incorporate facets like
sampling argue that it can be a creative venture and, perhaps more importantly,
accomplish unique things that traditionally-produced music cannot. I’m more
inclined to agree with the latter, and I say this as someone who happens to
enjoy both repurposed and original music. However, I wouldn’t go as far as to
say that the points raised by purists are without merit. Repurposed music, as
with most things, exists along a spectrum and engenders a continuum of quality,
from the brilliant to downright awful. Were one to pull from either side of the
spectrum, I’m sure whatever point their making would be well-enforced, albeit
fundamentally misleading. Instead, what I hope to do here is to approach this
from as impartial a vantage point as possible. I’ll begin with a very informal
overview of sampling, before considering more specific examples as a means to
delineate between what I would consider to be an inspired and unimaginative use
of music in this way.
As far as I can
tell, sampling – at least in a popular music sense – is a fairly recent
phenomenon. I would trace its sonic origins to hip-hop and certain off shoots
of electronic music in the 70s (though I’m sure there’s some contingent of
music aficionados who would take issue with that assessment). Originally, the art
form was limited to simple loops. A useful video for illustrating this is Nate
Harrison’s video on the “Amen break”, an expression used to refer to an
infamous drum snippet commonly sampled in a variety of genres of music. Harrison
first introduces the loop, before showing some common songs in which it was
inserted. This cutting and pasting of short sonic segments from songs
represents the core formula of sampling that successors would go onto modulate.
Combining multiple loops together, pitching up and down samples, modifying the
speed and splicing together chopped up segments of a loop in a rhythmically
unique manner represent more nuanced techniques employed in sampling. Of
course, these developments all trend with the availability of different musical
hardware. Modern day samplers and digital audio workstations enable a more
diverse array of tools then their turntable predecessors. All this has led to a
fairly diverse ecosystem of music featuring samples. In the past two years
alone, you had standard hip-hop fare in the form of Kanye West’s most recent
record, The Life of Pablo, replete
with pitched vocal samples, chopping and drum loops. The Avalanches’, Wildflower, was more-or-less a reaffirmation
of their sonic-collage style, termed plunderphonics. On Garden of Delete, Oneohtrix Point Never glitched out source
material beyond recognition. Most strange of all though is Matmos’ latest
effort, Ultimate Care II, which was mostly,
if not entirely, composed of samples they obtained from their washing machine. In
my estimation, all of these examples provide ample evidence that sampling can
be an intrinsically creative endeavor.
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